• Kim Kardashian has been sued for alleged trademark infringement regarding the name of her new skincare line, SKKN.
• Cydnie Lunsford, a businesswoman and esthetician from New York, allegedly sued her.
• Kardashian’s attorney, Michael Rhodes, denied any misconduct on behalf of his client and vowed to pursue the matter in court.

Kim Kardashian has been sued for alleged trademark infringement regarding the name of her new skincare line, SKKN, which has delayed its introduction.
Cydnie Lunsford, a businesswoman and esthetician from New York, allegedly sued her. Kardashian’s attorney, Michael Rhodes, denied any misconduct on behalf of his client and vowed to pursue the matter in court.

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In a statement, he said, “We think the case is less about the law of trademarks and more about trying to leverage a settlement by threatening to harm Ms. Kardashian’s name and reputation. That’s not going to work and we look forward to presenting our case in court.”

Lunsford in her June 28 lawsuit stated that her company, Beauty Concepts, has “conducted business continuously under the SKKN+ brand in Washington, DC and/or New York, New York, since at least August 2018.”

She stated that the company has “used the SKKN+ Marks” in connection with providing upscale salon services and goods sold both offline and online.
The company’s Instagram page and the URL www.skknplus.com were both launched in 2018, with the first post including the SKKN+ logo and promoting skincare products, according to sources.

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“Beauty Concepts actively seeks to advertise, market to, and serve clients of all genders, races, and ethnicities, specializing in corrective skincare for all skin types. Notably, Beauty Concepts is a Black-owned business and seeks to ensure its services specifically serve Black women and other women of color, who have been historically underserved, excluded, and diminished by the beauty industry,” the lawsuit stated.

However, as Kardashian’s lawyer told, “We applaud Ms. Lunsford for being a small business owner and following her dreams. But that doesn’t give her the right to wrongfully claim that we’ve done something wrong.”