Dubai: A new health education programme called ‘Superkidz’ for UAE public elementary schools was unveiled during the ‘Beat Diabetes Walk’ at Za’abeel Park in Dubai on Sunday.
Landmark Group and Emirates Schools Establishments (Taaleem) announced their partnership to launch Superkidz within the framework of the annual Beat Diabetes initiative, coinciding with the 14th annual Beat Diabetes Walk, which was hosted by Landmark Group and saw the participation of over 15,000 people.
Superheroes promote health
Superkidz, a component of the Beat Diabetes initiative, involves providing English and Arabic comics to students in all public elementary schools through the Emirates Schools Establishment. The comics feature Salem and Sara, superheroes who advocate for healthy living and encourage practices like maintaining a balanced diet and regular exercise.

Sawsan Al Amiri, Head of Health Education Section, Emirates Schools Establishments (Taaleem), said: “Today’s Beat Diabetes Walk and the launch of the Superkidz health education programme mark a pivotal moment in our collective pursuit of a healthier future. By joining forces with Landmark Group, we are taking a significant step towards fostering a culture of wellness and preventive health across public elementary schools in the UAE.”
She added: “The Superkidz programme, with its focus on instilling healthy practices from a young age, aligns seamlessly with our commitment to raising awareness and prioritising health, well-being, and social welfare. Together, we can inspire a positive generational shift towards a healthier and more vibrant community.”
Saeed Mohammed Hareb, Secretary-General, Dubai Sports Council, said: “This event emphasises the importance of sports and physical activity for community well-being in Dubai. It also highlights the vital role of the private sector in supporting these annual events. Dubai’s growing participation and genuine joy reflect the city’s commitment to a healthy, vibrant community.”
[embedpost slug=”dubai-metro-avoid-these-31-violations-or-face-up-to-aed-2000-fine/”]

Year-round action
Renuka Jagtiani, Chairwoman, Landmark Group, said: “We have witnessed incredible community support at this year’s Beat Diabetes walk and family fun day. The success of this event is a testament to our collective resolve to foster a healthier, more vibrant Dubai, directly supporting the D33 Agenda’s focus on enhancing the quality of life for all residents. While November is globally recognised as Diabetes Awareness Month, our decision to host this event in February underscores our belief that a growing condition like diabetes demands our attention and action year-round.”
She added: “I am also proud to announce our partnership with Taaleem to bring health education into public elementary schools. We want to raise awareness of diabetes and healthy lifestyles from an early age so the youth can develop habits that will better sustain them and pave the way for a heathier next generation.”
Fitness and fun
This year’s Beat Diabetes event, themed ‘Step Into a Healthier Tomorrow,’ brought families together to promote physical activity across all age groups. The traditional 2km walk was followed by various fitness, sports, educational, and entertainment activities for families and children.
Beat Diabetes is a collaborative effort involving Landmark Group, the private sector, government entities, and non-profit organizations. Partners for this year’s event included Al Jalila Foundation, with whom Beat Diabetes has established a Dh5 million fund for diabetes treatment.
During the event, Aster DM Healthcare’s health zone offered free blood-glucose testing for all participants. A new children’s area attracted over 2,000 participants under the age of 12.















