WWE (World Wrestling Entertainment) plans to announce a one-of-one John Cena Platinum NFT (Non-Fungible Token).
THIS FRIDAY
Just in time for #SummerSlam, @WWE drops a unique 1-of-1 @JohnCena Platinum NFT!
Join the 24-hour auction this Friday at 8pm ET. Go to https://t.co/gtMs8R5oCy for more details. pic.twitter.com/xT6J0l90RG
— WWE (@WWE) August 17, 2021
Cena Platinum NFT will release at the same time when the go-home edition of SmackDown before SummerSlam aired. The NFTs of Undertaker will release in four different types, Bronze, Silver, Gold, and Platinum starting from the most elementary to the most advanced.
On August 20, 2021, a 24-hour auction for the Cena Platinum NFT will start at 8 PM. particularly, several Cena-based NFTs will be presented for fans to purchase or bid on. However, the NFT release is the second NFT release that WWE undertakes. This follows WWE’s success with The Undertaker’s NFT release over WrestleMania 37 weekend.
For WrestleMania 38 or 39, the Platinum tier will receive a one-of-a-kind NFT, a WrestleMania experience for two (two front row tickets, VIP Access, hotel accommodations). Cena wore a Dr. of Thuganomics necklace during WrestleMania 35, as well as a customized WWE Championship Title Belt. Furthermore, there are other NFTs based on Cena available for fans to bid on.
According to the WWE announcement, A Gold Tier release will add 500 limited edition NFTs to the mix. There’s also a limited-edition merchandise box that Cena personally curates.
On Monday John Cena posted a tweet “Five days until SummerSlam”,
🖐 days until…
👆✌️👌#SummerSlam #TeamCena#WWERaw #Smackdown pic.twitter.com/J30IYqEGcR
— John Cena (@JohnCena) August 16, 2021
WWE Senior Vice President, Revenue Strategy & Development Scott Zanghellini said,
“The Summer of Cena will be capped off by a phenomenal main event at SummerSlam as well as an opportunity for the WWE Universe to own unique collectibles inspired by one of the biggest stars in Hollywood today”.
Moreover, the SummerSlam will take place at Allegiant Stadium in Las Vegas.
Earlier, WWE released its first NFT collection, featuring The Undertaker, with the top-selling NFT selling for $100,000 at auction.
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