Mumbai-based crypto exchange, CoinDCX collaborated with ASCI (Advertising Standards Council of India). The objective of the collaboration is to bring further credibility and transparency to cryptocurrency Ads.
The decision seems to determine by the new Delhi High court orders that asked publishers to put essential disclaimers on their advertisements.
The High Court’s decision was based on a petition alleging that current crypto commercials lack prominent wording warning viewers of the risks associated with these types of digital asset transactions.
The collaboration would see CoinDCX incorporate rules allotted by ASIC towards advertisement publication.
This change would develop public confidence and too benefit individuals to become more conscious of the crypto world and the possible risks related to investing in them.
CoinDCX CEO and Co-Founder, Sumit Gupta stated:
“We are honored to be a member of ASCI that safeguards consumers’ interests. The involvement reaffirms our commitment to ensuring safety and security for our users and raising the bar for advertising transparency in the crypto space in India. This will boost confidence among the users, and they can use our platform without any apprehension. Being the safest crypto exchange, we have always gone the extra mile to ensure we are fully compliant with the laws and imbue credibility and trust in our service and products.”
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