IPL viewership drops by 35% in current season
The Indian Premier League (IPL) has seen a considerable drop in viewership as the tournament’s 2022 edition continues. According to a report by Financial Express, viewership has dropped by 35%. According to India’s Broadcast Audience Research Council (BARC), IPL 2022’s first week experienced a drop in TV viewership, with the first eight matches’ TVR of … Read more
