• Uber will let drivers see trip details before deciding whether to accept them, a new feature long sought by drivers.
• Ride-sharing firm will shift to letting drivers pick from a list of detailed passenger requests in an area.
• Uber is engaged in a long-term effort to prove that its business model is socially and economically viable.

Uber announced on Friday that it will finally give drivers in the US the ability to view trip details; before deciding whether or not to accept them.

In the app-summoned ride platform, drivers frequently complain that they must accept a request; before learning where the trip would take them or how profitable it will be.

The company’s CEO, Dara Khosrowshahi, wrote in a blog post that the new trip request page; “makes it easier for drivers to evaluate if a trip is worth their time; including exactly how much they’ll earn and where they’re going — upfront.”

It was believed that withholding some information until after a driver had agreed to take a trip; passengers would be picked up on time and wouldn’t face rejection because they were going to unsuitable regions; as was sometimes the case.

Drivers, according to Khosrowshahi, have made it obvious that they want more freedom and options.

The new option, called Upfront Fares, was tried in various locations, according to Uber; and it was a success with drivers while also reducing passenger wait times.

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The ride-sharing company will also stop delivering individual ride requests to drivers in favour of giving them access; to a list of in-depth passenger requests for a certain location.

Uber is making a sustained effort to demonstrate the viability of its business model; on both a social and financial level.

Since the advent of Uber in 2009, the “gig economy,” which utilises temporary independent contractors; for short-term jobs, has expanded quickly and is marketed as a flexible method for people to make money; without the restrictions of a full-time employment.

However, there is a rising global reaction against the working conditions and risks faced by gig workers.

The COVID-19 epidemic caused a decline in Uber driver numbers; but those levels have not recovered as rapidly as demand for trips; and rising fuel prices have made the jobs less appealing.

In order to assist offset rising fuel expenses, the company in March announced a premium; on both trips and Uber Eats meal delivery that would go directly to drivers.

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