- He planned to use the Nintendo DS’s upper screen to show ads.
- Hideo Kojima almost included ads to a Nintendo DS game to cut its price.
- Metal Gear Solid and Mario Kart 8 contain adverts.
Hideo Kojima almost included commercials in a Nintendo DS game in order to lower the price, but ultimately decided against it.
Kojima disclosed his earliest intentions for Lunar Knights, a 2007 Nintendo DS JRPG, on Twitter. He planned to use the Nintendo DS’s upper screen to show ads.
“We set the upper screen of the Boktai DS version [to] a ‘pseudo-sun’. What I wanted to do was to put ‘corporate ads’ on the upper screen and use the revenue from those ads to lower the price of the packaged product (almost free),” Kojima tweeted.
“I gave it up because there were not many supporters and there were many obstacles to overcome, but it is not a rare project now.”
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In the end, we set the upper screen of the Boktai DS version is a “pseudo-sun”. What I wanted to do was to put “corporate ads” on the upper screen and use the revenue from those ads to lower the price of the packaged product (almost free).— HIDEO_KOJIMA (@HIDEO_KOJIMA_EN) June 29, 2022
Kojima’s games contain ads. Metal Gear Solid advertises. CalorieMate restores Naked Snake’s stamina in Metal Gear Solid 3. Apple and Sony are in Metal Gear Solid 4.
PSP-spinoff Peace Pepsi, Doritos, and Axe hired Walker. Kojima tweeted in 2010: “I’ll surprise users.” Surprises destroy teamwork. Hollywood merchandising (translated by Google).
Even Kojima advertises. Mario Kart 8 offered free Mercedes-Benz automobiles, Logitech playercards, and Verizon billboards.
Kojima’s Lunar Knights ads were notable. He wanted Konami to include adverts to lower prices. Kindle screensaver ads cheaper e-price, supposedly. reader’s
Will MGS6 feature product placement? Every game.
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